Tuesday, March 5, 2013

KING OF ROCK N ROLL IS BORN



Elvis who?” was photographer Alfred Wertheimer’s response when, in early 1956, an RCA Victor publicist asked him to shoot an up-and-coming crooner from Memphis.


Little did Wertheimer know that this would be the job of his life:


     just 21 years old, Elvis Presley was—as we now know—about to become a legend. Trailing him like a shadow, Wertheimer was given unlimited access to get up close and personal with Elvis; even as the singer was seducing young women in dark hallways, he allowed the photographer to record his every move.


Wertheimer took nearly 3,000 photographs of Presley that year, creating a penetrating portrait of a man poised on the brink of superstardom. Extraordinary in its intimacy and unparalleled in its scope, Wertheimer’s Elvis project immortalized a young man in the very process of making history.
(Just a month after he shot Elvis recording the “Don’t Be Cruel”/“Hound Dog” record, it became the first ever to top all three Billboard charts.)


Alfred Wertheimer. Elvis and the Birth of Rock and Roll (Collector's Edition)

Alfred Wertheimer. Elvis and the Birth of Rock and Roll
TASCHEN'S ELVIS AND THE BIRTH OF ROCK AND ROLL<Click


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